Tune in at 16:00 London, 19:00 UAE

Live from Abu Dhabi Connect the World takes you on a journey across continents, investigating the stories that are changing our world.

Live from Abu Dhabi Connect the World takes you on a journey across continents, investigating the stories that are changing our world.

Thursday's Connector: Burberry

February 22nd, 2010
03:18 PM ET

Their checkered pattern is instantly identifiable around the world - it's a fact that fashion house Burberry is very proud of.

[cnn-photo-caption image= http://i2.cdn.turner.com/cnn/2010/images/02/22/burberry.blog.gi.jpg caption ="Celebrities enjoying a Burberry fashion show."]

The British label was founded in the mid-19th century by 21-year-old Thomas Burberry as a store that sold outdoor garments and fabrics.

After establishing stores in London, the brand eventually evolved into a luxury label that focused heavily on developing it's tartan pattern on hand bags, outerwear and scarves.

Today, the company is worth nearly $2 billion and has stores in North America, Asia, Australia and Europe.

Chief Creative Officer Christopher Bailey has helped to rejuvenate the historic company, recruiting younger stars to advertise the brand - most notable is Emma Watson.

The company also has a strong social media presence on networking sites Facebook and Twitter.

At this year's London Fashion Week, the company broadcast their catwalk show by using 3D technology.

Tune in on Thursday night at 2100 GMT to see if your question to Bailey was answered.